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- Fantasy Draft Rankings & Tiers
- In-Season Roster Management
- Silva's Matchups Column
- Player & Ownership Projections
- DFS Top Plays & Analysis
Frequently Asked Questions
#Testimonials
We get it. There are a lot of people out there with fantasy advice, and most if it is free or cheap—so why should you pay for an ETR subscription? Because nobody grinds like we do. Our team features world-class fantasy analysts, data scientists, and professional fantasy & DFS players that are simply unmatched. This is our life’s work, and for many of us, has been for approaching two decades.
At a high level, our job is to predict how every player in every game will perform so you can compete and win. Much of this is a hardcore “data” problem. For each game we’re adjusting target share projections, yards per route run, pace, and dozens of other metrics that together form the best player projections in the business.
But we understand that while data is important, it isn’t everything. This is a game played by humans. Coaching decisions, injuries, and many other more subjective factors are incorporated into our analysis.
Your time is valuable. You don’t have time to read, watch, and listen to everything. Plus, how do you distinguish between what’s worth paying attention to and what’s just noise? This is our job.
Consider us your personal coach for fantasy football—helping you maximize your time and leverage to win more leagues and take down more contests.
But let's be clear: this isn't for everyone. Fantasy football is a casual hobby for most people. The majority of players don't take fantasy all that seriously; they draft with little to no prep, set their lineup Sunday morning, and just hope for the best. If that’s you, that’s totally fine and we wish you good luck. There is a select segment of sickos willing to pay for the best fantasy football content… which is exactly why our subscribers tend to win.
The ETR Difference
How much does this product cost?
$279.99/year
Is this the best value subscription you offer?
Yes, we don’t often discount our products, and this is an exception.
What other NFL products do you offer, and how does this one compare?
We offer 6 NFL subscriptions, including the bundle. The ETR bundle is designed to comprehensively cover fantasy leagues and DFS. We also have separate subscriptions for Preseason DFS, Best Ball, and props betting, as shown in the chart below.
How often are rankings updated?
We updated our rankings at 9:00AM ET daily, and sometimes more often. During “peak season,” when fantasy drafts are happening around the clock, we react to news as fast as we possibly can to make sure you have the best information at your disposal. We also update our written content regularly throughout the offseason.
Does using this product guarantee I will win my league and/or my DFS contests?
No. It’s important to us that we’re honest about what we can and can’t do. We’re serious about creating high-quality information and have spent our careers building our knowledge while earning the trust of our audience. We make no guarantees and do not claim to provide any sort of financial or investment advice. If you think it’s important that someone provides or implies some sort of guarantee about the results you will have using the service, you’re in the wrong place.
When does this product end?
2024 coverage ends after opening kickoff of the 2024 NFL Season. For those who continue to subscribe, the product will restart after the NFL Draft in 2025.
Who is behind Establish The Run?
Establish The Run was founded by Adam Levitan, Evan Silva, Taylor Caby, and Andrew Wiggins in 2019. For over a decade, Levitan and Silva worked full-time as fantasy football analysts and felt they could better serve fantasy players by creating their own company. In addition to having significant experience as DFS operators in the fantasy industry, Caby and Wiggins played poker and DFS professionally prior to co-founding Establish The Run.
What is your cancellation process?
We offer both one-time purchase and subscription products. For one-time purchase products, there are no cancellations necessary because it is a one-time purchase. We do not offer refunds on these products. For subscription products, you can cancel your subscription at any time and you will not be charged in the future.
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NFL Draft Kit Pro + In-Season Bundle
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Everything you need to dominate in fantasy
Content Overview
- Award-winning fantasy expert Evan Silva’s top 150 rankings, tiers, sleepers, and busts for drafting.
- Award-winning fantasy expert Adam Levitan’s annual analysis on exploiting the default rankings on popular fantasy sites/apps like Yahoo, ESPN, and Sleeper.
- Rankings and content for alternate settings like Auction, 2-QB, half or full PPR, TE
- Weekly full statistical projections for every player
- Ownership Projections for both large & small field DFS tournaments
- Friday, Saturday, and Sunday shows leading up to lock
- GPP Game Scores
- ETR's Tournament Targets Model
- Showdown breakdown + projections for 1-game slates
- Team-by-Team previews with outlooks on every single relevant skill player.
- Weekly defense vs position analysis
- Streamers of the week for QB, TE, K, D
- Weekly rest of season top 150 rankings
- Continuously updating list of "One Injury Away" stashes
- Bench optimization content
- Weekly pass rate over expectation and pace projections
- Trade calculator
- Bench optimization content
- Access to our subscriber-only discord with staff office hours for Q&A
- and So. Much. More
Ready to Subscribe?
This product will cover everything you need for home leagues, high stakes competitive leagues, cash and tournament DFS, Pick'em, and other contests/formats from now until the Super Bowl including:
Fantasy Draft Rankings for All Popular Formats
Silva's Matchups Column
DFS Top Plays & Analysis
Player & Ownership Projections
Questions?
Send us an email at support@EstablishTheRun.com
Last year, 95% of our subscribers made the playoffs in at least one league. 51% won a championship.
What's Included?
WAIVER WIRE COLUMN (2023 Week 14 Example)
A great team starts with a great draft. Your subscription comes with daily updated fantasy football rankings for all popular formats, including:
- Auction
- Point Per Reception
- 2QB/Superflex
- 6-pt. pass TD
- And more!
In a filterable, sortable table with the top 300 players for each setting. On top of that, you'll get quick-reference cheat sheets, o-line and d-line rankings, sleepers, fliers, and busts lists, and Evan Silva's personal top 150 and tiers at each position.
Additionally, we have NFFC or FFPC tournament format-specific rankings.
The fantasy football season doesn't end after your draft. With Establish The Run's NFL Bundle, you gain access to our season-long fantasy football content, including:
- Weekly Waiver Wire Column
- Pat Thorman's Weekly Rankings
- Weekly Rest of Season Top 150
- Rankings for 1 and 2-QB Leagues
- Redraft Trade Calculator
Our Pat Thorman has finished top 10 in FantasyPros' rankings competition in 7 of the past 10 years, including a #1 finish in 2022.
Evan Silva's signature series where he breaks down the outlook for every fantasy-relevant player in every game, every single week.
Our team projects the fantasy output of every player in every game, as well as how owned they will be in DFS tournaments. Additionally, we take into account the scoring systems of various DFS platforms such as DraftKings and FanDuel to create player projections specific to each site. Our projections include:
- Player median projection
- Player ceiling projection
- Player ownership projection
- Player Captain projection (Showdown slates only)
- Player Captain ownership projection (Showdown slates only)
Pairing our industry-leading projections with our team's qualitative insights, we identify the best plays for your DFS lineups on both DraftKings and FanDuel.
To add more context to our projections and top plays, we go position-by-position through the main slate on our subscriber-only DFS livestreams
Premium In-Season Analysis
Our premium in-season analysis includes Brandon Thorn's weekly OL/DL Mismatches, Pat Thorman's Snaps & Pace, and more! This content is useful for building both season-long fantasy and DFS lineups.
And they won millions playing DFS.
Beyond just ranks, you'll gain access to all of our fantasy draft strategy content, helping you to contextualize value according to your specific situation. This includes things like Evan Silva's annual Shy Away List, and our "How To Draft From X Spot" articles.
Last year, Silva's shy away list went 12-2-1 in terms of players that ultimately underperformed their positional ADP in PPR scoring.
Meanwhile, we supplemented our recommended WR heavy build from spots 5-8 with great value at RBs, correctly picking out Kamara, James Cook, and Pacheco as great RB2 values available late. This kind of contextual info on how to build your team depending on draft position is key to giving you the best chance at success.
Zeke finished as the #1 RB in PPR scoring Week 14, and #7 for weeks 14-17
Likely finished as the #3 TE in PPR scoring for weeks 14-17
DRAFT STRATEGY
- Kamara, Cook, & Pachecho finished inside the top 15 at RB
- Montgomery, Robinson, and Achane finished inside the top 25
PAT THORMAN'S WEEKLY RANKINGS
IN-SEASON ROSTER MANAGEMENT
Last year, 95% of our subscribers made the playoffs in at least one league. 51% won a championship.
And they won millions playing DFS.
Subscribe now to get our best price on:
- Fantasy Draft Rankings & Tiers
- In-Season Roster Management
- Silva's Matchups Column
- Player & Ownership Projections
- DFS Top Plays & Analysis
+so much more
All for $289.99/season.
$279.99/season
On top of that, you'll get quick-reference cheat sheets, o-line and d-line rankings, sleepers, fliers, and busts lists, and Evan Silva's personal top 150 and tiers at each position.
Additionally, we have NFFC or FFPC tournament format-specific rankings.
A great team starts with a great draft. Your subscription comes with daily updated fantasy football rankings for all popular formats, including:
- Auction
- Point Per Reception
- 2QB/Superflex
- 6-pt. pass TD
- And more!
In a filterable, sortable table with the top 300 players for each setting.
Beyond just ranks, you'll gain access to all of our fantasy draft strategy content, helping you to contextualize value according to your specific situation. This includes things like Evan Silva's annual Shy Away List, and our "How To Draft From X Spot" articles.
Last year, Silva's shy away list went 12-2-1 in terms of players that ultimately underperformed their positional ADP in PPR scoring.
Meanwhile, we supplemented our recommended WR heavy build from spots 5-8 with great value at RBs, correctly picking out Kamara, James Cook, and Pacheco as great RB2 values available late. This kind of contextual info on how to build your team depending on draft position is key to giving you the best chance at success.
This is a classic get-right spot for Dak Prescott at home, indoors versus Detroit’s pass-funnel defense. Knocked down 16 times and sacked on four occasions by the Dolphins last week, Prescott should experience a much more comfortable Saturday night pocket with LT Tyron Smith (back) tentatively due back versus a Lions defense that ranks 27th in pressure rate and allows the league’s fifth-most yards per pass attempt (7.6). … Leaky via the air but not on the ground, Detroit has stymied enemy backs for the NFL’s second-fewest fantasy points on 3.4 yards per carry. Still badly underwhelming in terms of big-play rate and scoring-position execution, Tony Pollard suddenly disappeared from the passing game with just four targets over the past two weeks. Rico Dowdle continues to hover in the 17-28% snap range. Pollard is a shaky-floor RB2/flex option whose box-score outlook is upped by this game’s shootout projection.
Dak-to-CeeDee Lamb is arguably the premier QB-to-WR stack on the entire Week 17 slate. Lamb enters Saturday night ranked third among NFL wide receivers in targets (151), first in catches (109), and second in receiving yards (1,424) with an additional 12/101/2 rushing. The Lions have allowed the league’s fifth-most fantasy WR points. … This is a gorgeous spot for Jake Ferguson as a home-favorite tight end on a team with a massive total. Ferguson has eight targets in four straight games. Only four defenses have given up more fantasy TE points than Detroit. … Brandin Cooks operated as Dallas’ clear No. 2 wideout in Week 16’s loss to Miami with Michael Gallup behind him and Jalen Tolbert fourth. Cooks is a sneaky-upside WR3/flex play in an ideal environment and draw. … Gallup and Tolbert are one-game DFS punts.
Score Prediction: Cowboys 35, Lions 27
How much does this product cost?
$279.99/year.
Is this the best value subscription you offer?
Yes, we don’t often discount our products, and this is an exception.
What other NFL products do you offer, and how does this one compare?
We offer 6 NFL subscriptions, including the bundle. The ETR bundle is designed to comprehensively cover fantasy leagues and DFS. We also have separate subscriptions for Preseason DFS, Best Ball, and props betting, as shown in the chart below.
How often are rankings updated?
We updated our rankings at 9:00AM ET daily, and sometimes more often. During “peak season,” when fantasy drafts are happening around the clock, we react to news as fast as we possibly can to make sure you have the best information at your disposal. We also update our written content regularly throughout the offseason.
Does using this product guarantee I will win my league and/or my DFS contests?
No. It’s important to us that we’re honest about what we can and can’t do. We’re serious about creating high-quality information and have spent our careers building our knowledge while earning the trust of our audience. We make no guarantees and do not claim to provide any sort of financial or investment advice. If you think it’s important that someone provides or implies some sort of guarantee about the results you will have using the service, you’re in the wrong place.
When does this product end?
2024 coverage ends after opening kickoff of the 2024 NFL Season. For those who continue to subscribe, the product will restart after the NFL Draft in 2025.
Who is behind Establish The Run?
Establish The Run was founded by Adam Levitan, Evan Silva, Taylor Caby, and Andrew Wiggins in 2019. For over a decade, Levitan and Silva worked full-time as fantasy football analysts and felt they could better serve fantasy players by creating their own company. In addition to having significant experience as DFS operators in the fantasy industry, Caby and Wiggins played poker and DFS professionally prior to co-founding Establish The Run.
What is your cancellation process?
We offer both one-time purchase and subscription products. For one-time purchase products, there are no cancellations necessary because it is a one-time purchase. We do not offer refunds on these products. For subscription products, you can cancel your subscription at any time and you will not be charged in the future.
Dallas Cowboys at Philadelphia Eagles
The standout game of the late Sunday window has obvious powder keg potential, along with an underlying ability to blow up in our face. The last time these rivals met late last season, they produced a combined 141 snaps and 74 total points. Dak Prescott has averaged 293 yards and 3.7 touchdowns in his past three Eagles matchups. The Cowboys are throwing more than last year on a situation-neutral basis and are sixth in pass rate over expected. They are not, however, playing fast, and it’s shown up in the play volume. A 65% pass rate (sixth) is light-years beyond 2022’s 52% clip (25th). Yet, a situation-neutral pace that’s dropped from second fastest to ninth — along with falling from fifth to 25th in pace while up at least a touchdown — has turned Dallas from tempo pushers into occasional clock grinders. As field-goal road underdogs, however, we shouldn’t be overly worried about another wonky Cowboys game script conspiring to crush play volume.
A closer-than-expected contest in Washington had the Eagles throwing more on Sunday (66%) than before Week 8 (57%; 20th). They still weren’t moving nearly as fast as last year, turning in the 24th-quickest pace of the week after finishing first a season ago. Yet, with 131 combined snaps and 69 total points, an Eagles game again displayed its cathedral ceiling when the offense is unable to actively drain clock. Philadelphia’s contests now average the sixth-most combined snaps (128.5) and fifth-most total points (49.5) on the season. Like the Cowboys, they are top six in scoring on a per-snap basis, and both teams’ games rank top four in total explosive play rate over the last month. With a pair of talented offensive lines theoretically able to counter top-four-graded pass rushes, all this matchup needs is a back-and-forth script and some play volume to pop for fantasy.
Snaps & Pace
Christian McCaffrey ($9,300 DK, $10,300 FD) – Somewhat disappointing last week, fantasy’s best overall asset “only” put up a 16/145 rushing line and one catch for eight yards through the air on his way to a pedestrian 19.3 DK points. At CMC’s prices, you certainly need more than that, but he gets a strong “bounce-back” spot this weekend against a Cardinals team that he put up 51.7 DK points on in Week 4.
Kyren Williams ($7,500 DK, $9,600 FD) – Kyren Williams has perhaps been the surprise of the fantasy season, and he gets an incredible spot here against Washington. The Rams’ bellcow has arguably one of the best overall roles in football right now, and he hasn’t missed a beat since returning from injury in Week 12, earning an average of 24.6 total touches per game over those three weeks.
Ezekiel Elliott ($5,800 DK, $6,500 FD) – There are plenty of value options at RB this week, but they are no doubt highlighted by a couple of veterans in Zeke Elliott and Antonio Gibson. Coming off of 10 days rest, Zeke saw a massive workload in his first game without Rhamondre Stevenson, handling 91.2% of snaps while compiling an elite 29 total touches, including seven catches. The matchup with K.C. is a middling to bad one, but we will bank on this type of volume any day of the week.
Antonio Gibson ($5,200 DK, $5,600 FD) – Brian Robinson has been ruled out for Sunday’s game with the L.A. Rams, one that projects to be one of, if not the best fantasy environment of the weekend. This sets up rookie Chris Rodriguez and the still-talented but oft-frustrating Gibson as Washington’s two backs. We expect Gibson to be the primary lead back and to handle passing-game work, and he’s far too cheap to ignore on either site.
NFL Bundle Content Schedule
The ETR Difference
- Fantasy Draft Rankings & Tiers
- In-Season Roster Management
- Silva's Matchups Column
- Player & Ownership Projections
- DFS Top Plays & Analysis
+so much more
All for $289.99/season.
$279.99/season
